BOB® “VOLUME”, “CURL”, and “LONG LASH”.

The Mascara Tube

• Body & Finish: The mascara container features a sleek cylindrical wand with a smooth, metallic frosted ice-blue or light silver finish on the main barrel.

• Cap Design: It is paired with a contrasting, glossy black screw-on cap assembly.

• Typography: The product line name “LONG-LASH MASCARA” is printed vertically down the side of the barrel in white lettering.

The Packaging Box & Tray

• Design & Color: The rectangular box features a vibrant metallic royal blue finish that transitions into lighter gradient tones. Unlike previous boxes, this packaging includes a clear, transparent window extension that lets you see the inner contents.

• Internal Tray: The mascara tube itself is securely nestled inside a form-fitting, clear plastic blister tray that slides right into the main outer box.

• Graphics & Branding:

  • The BOB® logo is printed in a bold white sans-serif font near the bottom left corner.

  • The product name “LONG LASH MASCARA” is stacked in clean white block letters.

  • A white banner highlights its multi-action formula: “3 IN 1” with checkmarks for “VOLUME”, “CURL”, and “LONG LASH”.

  • A circular bright yellow sticker graphic is visible near the center.

  • A standard black barcode and a small square QR code are printed on the lower side panel.